July 6, 2007 (Tarpon Springs, FL) – Recognized as a leader in the field of coaching beginner to elite athletes at all distances, Jacobson will provide registered participants with complimentary duathlon and running programs for the following 2007 RYKA Iron Girl events:
Jacobson also provided his coaching expertise to participants at the inaugural RYKA Iron Girl Atlanta Triathlon that took place at Lake Lanier Islands Resort in Atlanta, GA, on June 17 and the RYKA Iron Girl Denver 5-Mile/5K that took place on July 1.
Jacobson continues to grow his relationship with Iron Girl. In 2005, he worked with Iron Girl to create the UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD that features an all-female cast of cyclists and multisport athletes and combines a cycling focus with strength training exercises. The 65-minute video workout is designed to strengthen each muscle in the body, while enhancing aerobic energy systems and burning maximum calories. Jacobson is currently in production for a follow-up to the popular UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD. The three-part series of cycling, running and strengthening videos will be available for purchase starting in Fall 2007.
Launched in 2004 with just two events, the Iron Girl brand has grown to now include ten events nationwide, varying in distance from 5K to duathlon and triathlon. To date, more than 13,000 women have crossed an Iron Girl finish line. The Iron Girl experience provides women with a competitive platform and added amenities such as: performance shirts sized just-for-women, ChampionChip timing, personalized race bibs, custom finisher medals, a post-race catered Breakfast Café, post-race giveaways and much more. The mission of Iron Girl is to empower women toward a healthy lifestyle.
The Iron Girl brand is supported by an interactive Web site filled with training tips, guest columnists and nutrition information. Iron Girl has also enhanced its offerings with the addition of the IronGirlShop.com with new items such as hydration and nutrition products, jewelry and sports bags. Additionally, Iron Girl will be launching a new technical apparel line in 2008.
For more information on the RYKA Iron Girl National Event Series, or to register for an event, visit www.IronGirl.com. To learn more about Troy Jacobson, visit http://www.coachtroy.com/. To purchase a copy of the UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD, log onto http://www.spinervals.com/. For media-related inquiries, contact Blair LaHaye at Blair@IronGirl.com or Jessica Weidensall at Jessica@IronGirl.com. Both may be reached at 727.942.4767.