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- 30. November 2007.

Success of recent Archery World Cup Final provides positive insight for 2010 and 2011 bidders.



Cities interested in bidding for the 2010 and 2011 World Cup Final were invited to take part in an Observer Programme in Dubai to see first hand the creative and innovative opportunities that the event offers to host cities. Dubai was a perfect platform as the event was hosted on a spectacular floating venue in Dubai at the Jumeirah Madinat resort just next door to the famous 7 star hotel Burj Al Arab. The best archers in the world were competing for the biggest prize money in the sport and were broadcasted live on more than ten TV stations and the internet.


The Observer’s programme was set up following the announcement in October that FITA had officially launched the bidding process for the 2010 and 2011 World Cup Final. The bidding process is open to all cities, regions, FITA member associations, private event Organizers and corporate partners.


The bidding process has been structured in one simple phase. Interested parties have until February 1st, 2008, midnight, to submit their bid documents. A FITA Selection Committee will select the Organizer’s on 28 May in Antalya, Turkey at the Stage 3 of the 2008 World Cup. Bid documents are available through the FITA office or can be downloaded at www.archery.org. Bidders have the option to bid for either the 2010 or 2011 event, or both.


FITA is encouraging bidding cities to be creative in their selection of a venue as the final competition can be set up in almost any location. This is the chance to produce a first class sports show right at the heart of the city. A city’s prime venue can be showcased to up to 250 million archery viewers via TV and internet during one event. The Archery World Cup consists of four group stages held in spectacular venues around the world (2 Europe, 1 Asia and 1 America) all culminating in a grand World Cup Final where only the top archers compete over two days.


Dr. Ugur Erdener, FITA President, said:
“This World Cup Final in Dubai was a fantastic opportunity for potential host cities to witness the promotional potential of this event. We are now looking forward to receiving the bids from interested cities in the coming two months, regardless of whether they were in Dubai for the optional Observer Programme.”


Mr Rolf Lind, Danish Archery Federation, said:
“We took part in the Observer programme as Copenhagen, Denmark will be hosting the 2009 World Cup Final. The event was certainly successful both in presentation and media coverage and gave us inspiration as we move towards 2009. We witnessed first hand how the flexibility given to the organizing cities has inspired creativity and innovation. As well we saw how welcoming and flexible the entire Archery family, especially FITA the governing body, is. We look forward to 2009 with great excitement.”
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