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Other Sports - 27. February 2009.

Lyn St. James Launches “Need for Speed” Experience For Women Only



High Performance Driving Combined with Physical, Mental and Life Skills Coaching


Phoenix, AZ (February 17, 2009) – Auto racing legend Lyn St. James today announced the first-ever “Lyn St. James Need for Speed Experience,” combining classes in high performance race car driving with physical, mental and life skills coaching by leading national experts. St. James is the first woman to be named Indy 500 Rookie of the Year, logging seven Indy 500 starts. She has held 31 international and national closed circuit speed records over a 20-year period. The Need for Speed Experience is scheduled for September 24 – 27, 2009 in Chandler, Arizona.


In announcing the three-day “for women only” experience, St. James said, “There are many quality opportunities in the market for women’s adventure experiences, but there is nothing available that combines a high performance, world class race car driving experience aligned with the mental and physical skills that relate to performance in life.” St. James is working with Los Angeles-based DSNV Marketing Group to launch this exciting new venture.


The authentic driving experience will be conducted at the well-known Bondurant School of High Performance Driving, and participants will have the opportunity to learn not only racing skills from St. James and other female professional drivers, but also mental skills with world-renowned performance expert Dr. Jacques Dallaire and full body fitness skills with fitness legend Kathy Smith, plus other special guests. At the end of the day, Experience participants will enjoy the hospitality of the four-star Sheraton Wild Horse Pass.


The Experience weekend is limited to 40 women and a portion of the proceeds will go to the Women in the Winner’s Circle Foundation, which supports programs for women in motorsports.


Early bird registration closes on March 20, 2009 and early registrants will receive a $500 discount from the regular registration cost of $3,195 per person.  Regular registration closes August 15, 2009. Hotel and air travel is not included in the registration price. For more information about and to register for the “Lyn St. James Need for Speed Experience, for Women Only,” log on to www.lynstjames.com
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